Liza Graves | The Blueprint of Success

In this episode of Beyond The Handshake, we sit down with Liza Graves, Founder and CEO of StyleBlueprint — the South’s premier digital lifestyle publication dedicated to uplifting women, spotlighting small businesses, and celebrating Southern culture.What started in 2009 as a passion project has grown into a digital platform that now reaches over 3 million readers annually. Liza shares her journey from café owner at age 25 to leading one of the South’s most influential women-owned media brands. From her roots in entrepreneurship to her role today as a mentor and leader, Liza gives us a behind-the-scenes look at how she built StyleBlueprint and what it truly takes to create meaningful content that connects with community.Hot Topics:- Building a brand rooted in values and vision- Supporting small businesses through digital storytelling- Creating hyperlocal content that resonates on a national scale- Running a woman-owned business in digital media- Work/Life Balance with dedicated time off Whether you're a business owner, creative, or a lover of all things Southern, this episode is packed with insights on branding, entrepreneurship, and the power of staying authentic.Listen now to get inspired by Liza’s story and learn how StyleBlueprint continues to amplify voices and businesses across the South.Explore more at StyleBlueprint.com