התעלומה נפתרה: למה החומוס האמריקאי הרבה פחות טעים מהחומוס הישראלי, עם מייקי טולמן

from חולמים ניו יורק New York Dreamers · host Haim Handwerker חיים הנדוורקר

מייקי טולמן, בכיר לשעבר בחברת החומוס ״סברה״, יצרנית החומוס החשובה בארצות הברית , מספר איך הצליח החומוס הישראלי לחדור לשוק האמריקאי ולהתפשט בכל רחבי ארצות הברית. התוצאה היא שמכירות החומוס בארצות הברית נאמדות כיום בהיקף של כשני מיליארד דולר בשנה. האמריקאים, הוא אומר, אוכלים חומוס באופן שונה מהישראלים כמטבל עם גזר או עם צ׳יפס בעוד הישראלים אוכלים אותו כארוחה בפני עצמה ביחד עם הפיתה. וכן, הוא מסכים שהחומוס האמריקאי פחות טעים ממקבילו הישראלי והוא גם מסביר בדיוק למה.

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This episode is 42 minutes long.

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This episode was published on June 12, 2026.

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