London Packaging Week 2024: Beyond the Box: Connecting consumers through smart packaging

In this exclusive bonus episode of the CoCo: Click. Consume. Connect. podcast, hosts Güneri Tugcu and Stefan Hilss take you behind the scenes of their headline-making keynote at London Packaging Week 2024. Ready to discover how smart packaging is revolutionizing the way brands connect with consumers? Drawing from real-world examples and the latest industry insights, they dive into the exciting intersection of technology, design, and consumer behavior, revealing how personalized, interactive packaging experiences are transforming everyday products into powerful communication tools. Whether you’re curious about the future of packaging or just looking for fresh ideas on how to engage consumers, this episode is packed with inspiration. Don’t let innovation pass you by! Tune in to hear what the crowd loved and why this keynote left attendees buzzing with new ideas. Please note that Video is only available on Spotify and YouTube, Audio only on Apple and Amazon Podcast feeds.