Long-term Profitability and Balance in Growing the Farm or Ranch Business with Matt Stockton

Growing a farm or ranch business goes beyond producing the most bushels or pounds. Operators who are profitable are more likely to control the fate of their business and achieve longevity through a balanced management approach. But this requires discipline and knowledge, according to Matt Stockton, an agricultural economist with Nebraska Extension, based at the West Central Research Extension and Education Center in North Platte.