EPISODE · Jul 24, 2024 · 24 MIN
Looks Aren't Everything (Unless We’re Talking About Your Website) (Bonus EP17)
from Small Business Marketing Sweet Spot · host Barb Davids
The best social sharing snippet from this interview is by far... "I think a lot of people put so much emphasis on design and I'm speaking to myself where copy and messaging is kind of an afterthought. And again, I do not want to devalue design because it is very, very important with looking professional. And even if people don't think they, the design matters, good design does matter and converting. But what I've learned and what I truly feel is true is that design engages. Words convert."In this episode I host Web Design Business Coach, Josh Hall, to discuss various aspects of website design. Josh shares his insights on the importance of combining design, SEO, and copywriting to create effective websites. He talks about the significance of understanding the audience's goals and adapting designs to fit different contexts, be it evergreen content or short-term promotions. He also shares perspective on the impact of AI in web design, stressing its utility as a starting point rather than a replacement for personalized, high-quality design. The conversation covers when to consider redesigning a website, focusing on metrics and subtle tweaks rather than complete overhauls.Enjoy the episode!👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/Peek inside my toolbox for all my tools.Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that was more direct and to the point around topics that improve our small businesses and personal lives. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Compass Digital Strategies is for people who are tired of their website being the thing that stresses them out. Around here, it gets simpler. We’re not here to add more to your plate. This is about having someone who sees what you’re dealing with and helps you sort it out. Clearly. Personally. In a way that doesn’t make you want to pull your hair out.
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Looks Aren't Everything (Unless We’re Talking About Your Website) (Bonus EP17)
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