Lopez Siblings: Making the Mexican Bloody Mary mainstream

“I Love Micheladas” founders Paulina, Bricia, and Fernando Lopez join Bísness School’s Ashley Chaparro to share how a magazine article sparked their michelada brand, how they landed in Costco, and how they manage to run a family business. This episode was produced by Miguel Estrada.It was edited by James Jeffrey. Follow I Love Micheladas at @ilovemicheladas.Follow Ashley Chaparro at @ashleychaparro23. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.