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EPISODE · Jan 8, 2025 · 14 MIN

Los tres principios

from Loop Infinito (by Xataka)

La filosofía de marketing de Apple de 1977 definía tres principios: empatía, foco y atribución. Casi 50 años después, estos principios no solo siguen vigentes sino que parecen más actuales que nunca.Profundiza: The Apple Marketing Philosophy (Steve Jobs Archive) Contacta con el autor: X: @jlacort Bluesky: @lacort Mail: [email protected] Infinito es un podcast de Applesfera sobre Apple y su ecosistema, publicado de lunes a viernes a las 7.00 h (hora española peninsular). Presentado por Javier Lacort. Editado por Alberto de la Torre.

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Los tres principios

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