Louise Upston: Tourism Minister on new campaign encouraging Australian tourists episode artwork

EPISODE · Feb 16, 2025 · 4 MIN

Louise Upston: Tourism Minister on new campaign encouraging Australian tourists

from Early Edition with Ryan Bridge · host Newstalk ZB

The government has announced a new campaign for encouraging Australian's to come here for their next holiday. The campaign is being funded through the International Visitor Levy, costing $500,000, and will be followed by further campaigns targeting other places.  Marketing for the campaign, 'Everyone must go,' will go live across the ditch next week.  Tourism Minister Louise Upston joins the show.  LISTEN ABOVE. See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Feb 16, 2025

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Louise Upston: Tourism Minister on new campaign encouraging Australian tourists

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