Low donor response to emails? We can fix that!

SummaryIn this episode of Fridays 4 Fundraising, Kelly tells you how her clients have successfully gotten more responses from emails to donors with a simple, practical email strategy to improve donor communication and stewardship, emphasizing strategic and sparing use of mail merge for maximum impact.LinksCheck Out DonorboxRequest a Discovery Call TakeawaysMail merge can personalize donor updates and increase engagement when used SPARINGLY.Using mail merge for important, targeted communications can create a sense of exclusivity and intimacy.Always use mail merge strategically to avoid spamming donors.Tools like Outlook, Gmail, and third-party plugins can facilitate mail merge.Donor stewardship emails sent via mail merge can generate immediate responses and conversations.Keywordsfundraising, nonprofit, mail merge, donor communication, stewardship, email marketing, nonprofit tips