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Loyalty programmes - are they really worth the effort? episode artwork

EPISODE · Jun 2, 2026 · 10 MIN

Loyalty programmes - are they really worth the effort?

from Nine To Noon

Two of the biggest customer loyalty programmes are undergoing changes. Bodo Lang is a professor of Marketing Analytics at Massey University and joins Susie to discuss.

What this episode covers

Two of the biggest customer loyalty programmes are undergoing changes. Bodo Lang is a professor of Marketing Analytics at Massey University and joins Susie to discuss.

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Loyalty programmes - are they really worth the effort?

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Frequently Asked Questions

How long is this episode of Nine To Noon?

This episode is 10 minutes long.

When was this Nine To Noon episode published?

This episode was published on June 2, 2026.

What is this episode about?

Two of the biggest customer loyalty programmes are undergoing changes. Bodo Lang is a professor of Marketing Analytics at Massey University and joins Susie to discuss.

Can I download this Nine To Noon episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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