EPISODE · Nov 15, 2023 · 19 MIN
Ludovica Cesareo, an Assistant Professor of Marketing at Lehigh University
from Wharton Marketing Matters
Wharton's Barbara Kahn and Dr. Americus Reed speak with Ludovica Cesareo, an Assistant Professor of Marketing at Lehigh University about Coca-Cola's new ad campaign and the lack of success of The Marvel's movie. Hosted on Acast. See acast.com/privacy for more information.
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Ludovica Cesareo, an Assistant Professor of Marketing at Lehigh University
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