LUIS JUSTO compartilha estratégias de GESTÃO DE MARCA (21...

What this episode covers

Neste episódio do 60 Minutos, Arthur Lessa conversa com o CEO do Rock in Rio, Luis Justo, que compartilha a trajetória de engenheiro a líder de um dos maiores festivais de música do mundo. Ele aborda os desafios e estratégias que levaram o evento a se consolidar globalmente, incluindo a bem-sucedida entrada no mercado de Las Vegas.

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How long is this episode of 60 Minutos?

This episode is 42 minutes long.

When was this 60 Minutos episode published?

This episode was published on March 21, 2025.

What is this episode about?

Neste episódio do 60 Minutos, Arthur Lessa conversa com o CEO do Rock in Rio, Luis Justo, que compartilha a trajetória de engenheiro a líder de um dos maiores festivais de música do mundo. Ele aborda os desafios e estratégias que levaram o evento a...

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