Luke Hilliard: From Cornish Roots to Geordie Identity

In today's episode, we're thrilled to have with us a special guest who's made the North East his home and is passionate about promoting everything it has to offer. From quaint villages to the bustling city of Newcastle, he's a voice for local businesses and the spirit of our community.  Luke Hilliard, originally from Cornwall but now a proud resident of Wylam, joins us to share his journey to the North East, what he's learned along the way, and why he wouldn't have it any other way.  With impactful initiatives like the "Durham Beer Off" and his keen interest in the well-being of workplace culture with the "Wellbeing at Work Conference", Luke is not just embracing the region but actively contributing to its growth and prosperity.  Now, let's warm up our cuppas, and settle in as we chat with Luke to hear how this Cornwall native has embraced Geordie pride and is making his mark through his events and passion for supporting his adopted home.   It's a stirring testament to the magic of the North East and the power of small businesses to transform communities.     USEFUL LINKS:  Instagram: www.instagram.com/thedurhambeeroff  LinkedIn: www.linkedin.com/in/luke-hilliard-95a5a150  Wellbeing at Work Conference: https://www.eventbrite.co.uk/e/the-wellbeing-at-work-conference-tickets-805805805857      Website: www.geordiepride.co.uk  YouTube: https://www.youtube.com/channel/UCwqLKLmpFMu6E1lmVzcY2YA  Instagram: https://www.instagram.com/geordiepride/  Apply to be a guest/sponsor an episode: https://www.geordiepride.co.uk/apply  Email us with the reasons you love the North East of England for a shout out on the show! [email protected]