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LUVs with Mason Hedgecoth (the creative's perspective) episode artwork

EPISODE · Jan 10, 2020 · 26 MIN

LUVs with Mason Hedgecoth (the creative's perspective)

from On Strategy Showcase · host Mason Hedgecoth

The story behind the creative strategy for LUVs diapers. "By their second child, every parent is an expert" was the insight around which the entire campaign was built.

What this episode covers

The story behind the creative strategy for LUVs diapers. "By their second child, every parent is an expert" was the insight around which the entire campaign was built.

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LUVs with Mason Hedgecoth (the creative's perspective)

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Frequently Asked Questions

How long is this episode of On Strategy Showcase?

This episode is 26 minutes long.

When was this On Strategy Showcase episode published?

This episode was published on January 10, 2020.

What is this episode about?

The story behind the creative strategy for LUVs diapers. "By their second child, every parent is an expert" was the insight around which the entire campaign was built.

Can I download this On Strategy Showcase episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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