Luxury Staging with Lori Pedersen and Kofi Nartey

from Estate of Mind — The Art of Selling Luxury Real Estate · host Lori Pedersen, Diane Hartley, Kofi Nartey

Topics covered and questions you’ll uncover during this episode:What defines a home as “Luxury”?Buying trends of the affluentThe importance of stagingUtilizing market statistics and trendsPreparing a home for the marketCertifications and designations for professional stagersHaving a good relationships with a stager and agentStaging for the the right demographicWhy does a home sit? Creating an emotional connection with a homeCurating a luxury experience for buyersNeed vs. Want buyersSetting the tone with detailsKofi’s secret sauceCapturing the essence of a property with photos and videoEmbracing the negativesResources from this episode: Lori Pedersen - Home Staging + StylingThe Nartey Group

What this episode covers

We are joined by Lori Pedersen and Kofi Nartey. Lori is a highly sought after stager in the greater Toronto area, and Kofi is a luxury real estate agent based in Los Angeles, specializing in finding the right home for high profile athletes and celebrities. They bring their unique point of views and real estate expertise to discuss the strategies and steps to bringing a home to market.

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Luxury Staging with Lori Pedersen and Kofi Nartey

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This episode is 44 minutes long.

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This episode was published on May 6, 2020.

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