Lydia Pierce Leads Hattiesburg’s Tourism Surge | Hattiesburg News

Lydia Coffey Pierce is stepping into her new role as Director of Destination Sales and Services at Visit Hattiesburg, poised to supercharge the city’s tourism growth by attracting major meetings and conferences. With a decade of experience in hospitality and event management—including stints at Southern Miss and the Hattiesburg Convention Commission—she brings deep local knowledge and a proven track record. Passionate about positioning Hattiesburg as a premier Gulf South destination, Pierce is focused on building strong partnerships and delivering unforgettable visitor experiences. Her leadership comes at a critical time as the city capitalizes on booming tourism, with the commission confident she’ll drive economic impact and elevate Hattiesburg’s global profile. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/f02814a03dc25748