EPISODE · Mar 4, 2026 · 4 MIN
马云和刘强东：危机中的创业者如何应对?
from 【声生部熄】作品合集
这一期播客深入探讨了阿里巴巴创始人马云和京东创始人刘强东在面临危机时的应对策略。马云在淘宝推出“招财进宝”后遭遇卖家反对，尽管他努力解释并调整策略，最终还是选择取消这项服务，显示了他对市场反馈的敏感。而刘强东则在非典疫情中经历了业务下滑，但他并未放弃，反而通过调整战略找到新的商业机会。这两位创业者的经历告诉我们，在面对挑战时，灵活应对和持续改进是成功的关键。00:02:05:创业者的荣耀与挫折：刘强东的奋斗之路
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马云和刘强东：危机中的创业者如何应对?
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