EPISODE · Jan 19, 2020 · 38 MIN
Machine learning for real-world marketers
from The Marketing Companion · host Mark Schaefer and Brooke Sellas
Machine learning is entering the world of everyday marketing helping us streamline tasks and free up time for our employees and customers. The tech is getting simpler and less expensive. Mark and Brooke look at how this can be applied to our everyday marketing lives. They also cover an unexpected new retail trend and discuss tech optimism versus tech pessimism.
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Machine learning for real-world marketers
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