Made in USA Crackdown, Amazon Buyer Abuse, NRF Growth, and Walmart Listing Issues

Send us Fan MailThis week’s Selling on Giants breaks down the biggest shifts impacting Amazon, Walmart, and the broader eCommerce landscape, with a focus on compliance risk, customer behavior, and tightening margins.These are not surface-level updates. This is how operators are responding in real time.Top stories this week:“Made in USA” enforcement is tightening A new executive order increases scrutiny on product claims. If your listings are not fully compliant, you are exposed to suppression, penalties, and account risk. Amazon buyer abuse and feedback threats Customers are leveraging negative feedback to push refunds and concessions. Learn how to protect your rating without sacrificing margin. NRF forecasts 4.4% retail growth Demand is steady, but competition is tightening. Growth comes from execution, not market lift. Walmart UPC and GTIN exemption friction More visibility into denials, but the process remains inconsistent. Listing velocity now depends on structured, precise submissions. Additional insights covered:Shipping pressure from USPS losses Rising costs and service variability are forcing brands to rethink carrier strategy. Amazon returns and recovery data expansion New visibility into return reasons and costs creates opportunities to improve contribution margin. Target’s $915M retail media growth Paid visibility is becoming a baseline requirement across retail platforms. Sam’s Club and the participation era Membership, retention, and customer ownership are becoming central to growth. Shift away from third-party tools Amazon continues to pull sellers into its native ecosystem, changing how brands operate. The bigger picture: Compliance is tightening  Customer behavior is more aggressive  Growth is steady, not explosive  Margins are under pressure  Platforms are taking more control The edge is not in hacks. It is in execution. Clean data. Clear systems. Fast decisions.If you are an eCommerce brand operating on Amazon, Walmart, or beyond, this episode gives you a clear operator lens on what matters right now and how to respond.Like, follow, and subscribe to stay ahead of what is actually changing in eCommerce.Subscribe to Selling on Giants for weekly operator-level insights built for serious marketplace brands navigating complexity with discipline.