Madison’s “regional music brand” beginning to take shape episode artwork

EPISODE · Jan 22, 2026 · 4 MIN

Madison’s “regional music brand” beginning to take shape

from WORT 89.9FM Madison · host WORT 89.9FM Madison

A city initiative that aims to boost tourism and unify the Madison area music scene is beginning to take shape. Joining the Madison Arts Commission on Tuesday for a progress update, city staff outlined the next steps to define the city’s music identity. Image courtesy: The City of Madison, shows Lake Collective performing at Make Music Madison.

Episode metadata supplied by the publisher feed · Published Jan 22, 2026

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Madison’s “regional music brand” beginning to take shape

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