MadTech Daily: Google Launches Offerwall to Boost Publisher Revenue; IAB Launches Framework to Standardise Gaming Ad Metrics

from The MadTech Podcast · host ExchangeWire

In today’s MadTech Daily, we cover Google launching Offerwall to boost publisher revenue, IAB launching a framework to standardise gaming ad metrics, Apple changing EU App Store terms with a new fee structure, and Apple and Google being told to drop the DeepSeek app by a German watchdog. We also discuss Meta facing potential daily fines over pay-or-consent model.

NOW PLAYING

0:00 2:23

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of The MadTech Podcast?

This episode is 2 minutes long.

When was this The MadTech Podcast episode published?

This episode was published on June 30, 2025.

What is this episode about?

Can I download this The MadTech Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!