EPISODE · Feb 28, 2019 · 27 MIN
Magazines
from The Bottom Line · host BBC Radio 4
There are more than two-and-a-half thousand consumer and business magazine titles on sale in the UK. What is the appeal of magazines and how does the business endure in spite of falling advertising revenues and declining circulation figures? GUESTS Wolfgang Blau, President, Conde Nast International Terri White, Editor-in-Chief, Empire Magazine Rebecca McGrath, Senior Analyst, Media, Mintel
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