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EPISODE · Feb 28, 2019 · 27 MIN

Magazines

from The Bottom Line · host BBC Radio 4

There are more than two-and-a-half thousand consumer and business magazine titles on sale in the UK. What is the appeal of magazines and how does the business endure in spite of falling advertising revenues and declining circulation figures? GUESTSWolfgang Blau, President, Conde Nast InternationalTerri White, Editor-in-Chief, Empire MagazineRebecca McGrath, Senior Analyst, Media, Mintel

Episode metadata supplied by the publisher feed · Published Feb 28, 2019

What this episode covers

There are more than two-and-a-half thousand consumer and business magazine titles on sale in the UK. What is the appeal of magazines and how does the business endure in spite of falling advertising revenues and declining circulation figures? GUESTSWolfgang Blau, President, Conde Nast InternationalTerri White, Editor-in-Chief, Empire MagazineRebecca McGrath, Senior Analyst, Media, Mintel

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Magazines

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This episode is 27 minutes long.

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This episode was published on February 28, 2019.

What is this episode about?

There are more than two-and-a-half thousand consumer and business magazine titles on sale in the UK. What is the appeal of magazines and how does the business endure in spite of falling advertising revenues and declining circulation figures?...

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