Mahdi & David on The Art of Selling Cybersecurity

from Bare Knuckles and Brass Tacks · host George Kamide

Mahdi Raza and David Mahdi join the podcast to talk about their new book, The Art of Selling Cybersecurity. Is selling to infosec art, science, or a bit of both? Ahead of the SiberX CISO forum at the end of the month, George K and George A dig in, and got so carried away that this interview will be split into two parts!Part 1: The bare knuckle brawl over sales tactics that suck, methods that work, and how to build trust. Subscribe today!www.bareknucklepod.com

Episode metadata supplied by the publisher feed · Published Jan 11, 2023

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Mahdi & David on The Art of Selling Cybersecurity

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