Mais digital e multiplataforma: a publicidade do pós-pandemia

from Sociedade Digital Hosted by Jovem Pan

O comportamento do consumidor mudou e a forma de alcançá-lo também foi transformada por causa da pandemia que alterou o compasso do mundo. Os profissionais da publicidade e do marketing mergulharam ainda mais fundo no mundo digital para manter a conexão entre clientes e marcas. Ricardo Dias, vice-presidente de Marketing da Ambev, compartilha os desafios dessa transformação e as perspectivas para o pós-pandemia nessa conversa com Carlos Aros e André Miceli.

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Mais digital e multiplataforma: a publicidade do pós-pandemia

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How long is this episode of Sociedade Digital?

This episode is 29 minutes long.

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This episode was published on July 13, 2020.

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