EPISODE · Feb 3, 2023 · 32 MIN
Maker of Apple Watch Bands Looks to Diversify
from Ecommerce Conversations · host Practical Ecommerce
Braxton Manley launched Braxley Bands, a DTC seller of Apple Watch bands, in 2017 while a college student in Texas. The business grew quickly. He's now looking to diversify beyond Apple Watches to products from the same sustainable material as his bands. In this conversation, he shares successes and challenges from 2022, international expansion plans, and the evolution of his company. It's an inspiring lesson in innovation and resilience. For an edited transcript with embedded audio, see https://pec-ly.com/?6mIxFor all transcripts of all episodes (with embedded audio), see https://www.practicalecommerce.com/tag/podcasts
What this episode covers
Braxton Manley launched Braxley Bands, a DTC seller of Apple Watch bands, in 2017 while a college student in Texas. The business grew quickly. He's now looking to diversify beyond Apple Watches to products from the same sustainable material as his bands. In this conversation, he shares successes and challenges from 2022, international expansion plans, and the evolution of his company. It's an inspiring lesson in innovation and resilience. For an edited transcript with embedded a...
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Maker of Apple Watch Bands Looks to Diversify
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