Making Complex Science Simple, Inclusive and Engaging—Jason Dietrich | Ep 164

Looking to share science in a way that engages people — not puts them to sleep? This episode puts you in conversation with Jason Dietrich, who specializes in turning technical STEM topics into stories everyone can connect with. We dive into Global Media and Information Literacy Week, but this isn’t just theory; you’ll hear hands-on tips you can use right away.If you’re a podcaster, creator, or communicator wanting to reach more people with your message, you’ll walk away with practical ways to make your content clear and relatable, especially when tackling complex topics. Curious about how to catch your audience’s attention in the first few critical seconds? Jason gives real, field-tested strategies — both for audio and visual content. We also talk about how to build inclusion for neurodiverse audiences, offering a refreshing perspective for anyone looking to reach listeners of all backgrounds.You’ll learn:Why less is more when writing show or social posts and how to keep people from scrolling by.How to adapt your message for different audiences so your ideas really land, whether you’re talking to students, scientists, or the public.Connect With Jason DietrichLinkedIn: ⁠https://www.linkedin.com/company/166110/admin/dashboard/⁠Website: ⁠https://www.ssaihq.com⁠YouTube Channel: ⁠https://www.youtube.com/@ScienceSystemsandApplicationsI⁠ If Observeday inspires you, subscribe so you never miss an episode. Your review and support help more people discover these stories.Get more than what you hear—join the Observeday newsletter for thoughtful takeaways, extras, and personal notes that don’t make it into the show.Sign up here: ⁠https://observeday.com/join⁠Chapters00:00 What Global Media Literacy Means00:35 Introducing Jason Dietrich’s Story01:20 Communication Specialist in STEM02:32 Sharing Science Through Podcasts03:30 Engaging Social Media Strategies04:17 Measuring Outreach Success05:55 STEM’s Impact on Critical Thinking08:17 Hyperlexia: Turning Challenge Into Strength10:53 Navigating School With Hyperlexia13:16 Making STEM Accessible for Everyone14:40 Effective Social Media & Thumbnails16:05 Growing an Audience Over Time17:21 Avoiding Common Communication Mistakes18:01 Knowing and Reaching Your Audience19:38 Visuals and Video Make STEM Clear21:44 Hands-On Learning and Inclusion22:05 The 4 C’s for Neurodiverse Audiences26:24 Lightning Round: Favorites and Insights28:08 Highlight: Launching a STEM Podcast29:20 Where to Find Jason & SSAI30:38 Wrapping Up and Next Steps