EPISODE · Feb 26, 2026 · 56 MIN
Making Millions from Moss: The Green Wallscapes Story (Ep. 104)
from My Great Pivot · host The Female Founders Project
In this episode of the My Great Pivot podcast, Lindsay Scherr Burgess shares her journey scaling an Etsy side hustle into a successful business, Green Wallscapes, which creates stunning preserved moss walls for clients.Since launching in 2018, Lindsay and the Green Wallscapes team have created over 1,000 moss walls, generating millions in revenue out of their West Palm Beach studio.The conversation delves into the realities of entrepreneurship, the importance of adaptability, and strategies for building and growing a successful business. We also drive into pricing strategy, staff conflicts, and how motherhood has impacted her business and personal outlook.Links:www.greenwallscapes.comwww.mygreatpivot.comTakeawaysFinding inspiration for a new businessAdaptability and resilience in entrepreneurshipManaging staff as you scalePricing strategyMaintaining a business through new motherhoodChapters00:00 From Hobby to Business06:05 Navigating Challenges and Growth11:52 The Journey of Building a Business18:07 Expanding the Product and Market27:47 Aesthetics and Client Preferences35:33 Impact of Motherhood on Business#femalefounders #entrepreneurship #femaleentrepreneurs #startuplife #startups #womenentrepreneurs #greenwallscapes #careerpivots #homedecor #interiordesign
What this episode covers
In this episode of the My Great Pivot podcast, Lindsay Scherr Burgess shares her journey scaling an Etsy side hustle into a successful business, Green Wallscapes, which creates stunning preserved moss walls for clients.Since launching in 2018, Lindsay and the Green Wallscapes team have created over 1,000 moss walls, generating millions in revenue out of their West Palm Beach studio.The conversation delves into the realities of entrepreneurship, the importance of adaptability, and strategies for building and growing a successful business. We also drive into pricing strategy, staff conflicts, and how motherhood has impacted her business and personal outlook.Links:www.greenwallscapes.comwww.mygreatpivot.comTakeawaysFinding inspiration for a new businessAdaptability and resilience in entrepreneurshipManaging staff as you scalePricing strategyMaintaining a business through new motherhoodChapters00:00 From Hobby to Business06:05 Navigating Challenges and Growth11:52 The Journey of Building a Business18:07 Expanding the Product and Market27:47 Aesthetics and Client Preferences35:33 Impact of Motherhood on Business#femalefounders #entrepreneurship #femaleentrepreneurs #startuplife #startups #womenentrepreneurs #greenwallscapes #careerpivots #homedecor #interiordesign
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Making Millions from Moss: The Green Wallscapes Story (Ep. 104)
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