Making Noise – How RUPT Is Flipping the Script on an Industry and Getting Noticed

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This episode is 25 minutes long.

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This episode was published on August 3, 2025.

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from BRANDED WOR(L)DS · host Steven Baumgaertner

Today’s episode is one of those “damn, we did that” stories. We’re joined by Jason Lucash who didn’t just enter the promo world — he and his team rewrote the rules. From startup to PPAI 100 in less than a year, RUPT is flipping the script on what this industry can be — bold, fast, sustainable, and unapologetically cool. Jason Lucash is here, and he's not just making noise — he and his team is shaping the future of branded merch. Let’s dive into the dialogue.

Episode metadata supplied by the publisher feed · Published Aug 3, 2025

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Making Noise – How RUPT Is Flipping the Script on an Industry and Getting Noticed

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