Making Room for Marketing in a Sales-Driven B2B Manufacturer

from The Kula Ring · host Kula Partners

In this episode of The Kula Ring, Jeff and Carman talk with Tina Hart, Vice President of Marketing, Labels and Packaging Materials North America at Avery Dennison Corporation about finding value for marketing initiatives in a conservative, sales-driven manufacturing company.

Episode metadata supplied by the publisher feed · Published Mar 22, 2022

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Making Room for Marketing in a Sales-Driven B2B Manufacturer

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