Making Sense of Influence - The Psychology of Persuasion by Robert Cialdini

"Why do some people seem to effortlessly connect, persuade, and close more business, while others struggle to get a simple 'maybe'? Is it confidence? Charisma? Or is there something deeper at play? The truth is, that most people approach communication, networking, and sales backward. They focus on what they want to say and what they want people to know, rather than understanding what drives people to say yes. Today, I’m breaking down Robert Cialdini’s best-seller, Influence: The Psychology of Persuasion, one of the most powerful books ever written on the science of persuasion. And here’s the kicker: we’re diving into the new insights and applications from the book’s latest edition, including Cialdini’s newest, 7th principle of persuasion, which changes the game for how we influence and build trust. If you want to increase sales, communicate more effectively, or simply understand what moves people, then stick around. This episode is about to change the way you see influence forever." Important: I encourage you all to read these books or listen to them on Audible. My hope is that these short-form synopsis's will awaken you to some great books to put on your list.   Contact Robert Cialdini: https://www.influenceatwork.com/  Influence - The Psychology of Persuasion: https://amzn.to/4jMx3od    Welcome to the Makes Sense with Dr. JC Doornick Podcast: This podcast covers topics that expand human consciousness and performance. On the Makes Sense Podcast, we acknowledge that it's who you are that determines how well what you do works and that perception is a subjective and acquired taste. When you change the way you look at things, the things you look at begin to change. Welcome to the uprising of the sleepwalking masses. Welcome to the Makes Sense with Dr. JC Doornick Podcast. Makes Sense Mondays is LIVE STREAMED weekly on Mondays at 8am est on Facebook, Linkedin, and Youtube   ►Follow the Dr. JC Doornick and the Makes Sense Academy: Instagram: / drjcdoornick   Facebook: / makessensepodcast   YouTube: / drjcdoornick   PLEASE SUBSCRIBE/RATE/REVIEW & SHARE our new podcast.   FOLLOW the NEW Podcast - You will find a "Follow" button top right. This will enable the podcast software to alert you when a new episode launches each week. Apple: https://podcasts.apple.com/ca/podcast/makes-sense-with-dr-jc-doornick/id1730954168  Spotify: https://open.spotify.com/show/1WHfKWDDReMtrGFz4kkZs9?si=09e1725487d6484e    Podcast Affiliates: Kwik Learning: Many people ask me where i get all these topics for almost 15 years. I have learned to read at almost 4 times faster with 10X retention from Kwik Learning. Learn how to learn and earn with Jim Kwik. Get his program at a special discount here: https://jimkwik.com/dragon   OUR SPONSORS: - Makes Sense Academy: Enjoy the show and consider joining our psychological safe haven and environment where you can begin to thrive. The Makes Sense Academy. https://www.skool.com/makes-sense-academy/about - The Sati Experience: A retreat designed for the married couple that truly loves one another yet wants to take their love to that higher magical level where. Come relax, reestablish and renew your love at the Sati Experience. https://www.satiexperience.com   I have been using Streamyard for years now and it is simply the easiest and most efficient platform ever for live streaming and recording video content. Check itout. You will be happy you did. https://streamyard.com/pal/d/6657951207522304   Highlights 0:00 - Intro 1:27 - Topic of Discussion - INFLUENCE - The Psychology of Persuasion) 3:32 - Welcome to the Makes Sense Podcast and Thanks to Sponsors 5:53 - Book Summary - Dragon’s Sense of it? 6:18 - The Science of Influence is not about Manipulation 9:31 - About the Author - Robert Cialdini 11:54 - The Seven Principles 19:19 - Seventh NEW Principle - UNITY 22:33 - Deeper insights and Takeaways from New Edition   Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.