Making The Shift From Podcast Guest to Podcast Host

Should I be a podcast guest or a host? We get this question often and the answer depends on where you are now and where you plan to go. The charismatic host of the Midlife Mavericks podcast, Alison Jacobson is here to share her fascinating journey from being a public relations expert and on-camera spokesperson to becoming a podcasting powerhouse. Guided by the savvy Chloe Williamson from Interview Valet, Alison dives deep into how the pandemic prompted her to embrace podcasting. She illuminates the strategic importance of honing in on a niche audience, evolving her career towards coaching and authorship, and the myriad benefits of podcast guesting in magnifying her personal brand. Podcasting has proven to be a pivotal strategy for thousands of professionals on both sides of the microphone. If you've considered taking the leap and launching your own show, you'll want to hear Alison's hard-earned wisdom on making the transition. Including many valuable lessons on growth and personal branding through podcast interview marketing.   Timestamps From This Episode: [02:58] Selecting a niche audience and expanding your brand [08:24] Building a strategy and adjusting to the challenges of launching a podcast [11:38] Making the transition from podcast guest to podcast host. [14:31] Advice for aspiring podcasters.                Resources From This Episode: www.alison-jacobson.com Alison's Private Facebook Group: Midlife Mavericks: Fabulous, Fierce Females! www.InterviewValet.com