Making Your Visibility Pay in 2025

This is part three of my sales in 2025 mini-series, and today I’m talking about visibility. So many business owners pour endless hours into building funnels or tweaking offers, but then forget the crucial piece - actually being seen. I share how visibility has changed since 2020, why social media alone isn’t enough anymore, and the real opportunities most entrepreneurs overlook. From evergreen engines and advertising to podcast touring, PR, and affiliate partnerships, I explain how to combine visibility with a scalable offer suite so you can stop playing small and start creating Here are the highlights:Why visibility in 2025 looks different from 2020 (3:11)The risk of hiding in your funnel (8:17)Evergreen engines and sales systems that actually scale (10:00)Why organic marketing isn’t enough anymore (11:34)Ads, PR, and podcast touring as visibility boosters (15:00)Spotting big opportunities outside social media (16:37)To find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio