”Man vill ha lite billigt” – så har apparna Shein och Temu fångat unga

from Ekonomiekot Extra · host Sveriges Radio

De kinesiska shoppingapparna Shein och Temu har lockat miljontals kunder i världen i Sverige har Temu vuxit med raketfart sen lanseringen för ett år sen. Men nu kommer kritik mot apparnas aggressiva säljknep och sättet att rekrytera ungdomar som marknadsförare. Kunderna blir manipulerade menar Sveriges Konsumenter. Lyssna på alla avsnitt i Sveriges Radios app. Johanna Hållén, generalsekreterare, Sveriges Konsumenter Gabriella Wullf, doktor i företagsekonomi och forskare, Högskolan i Borås. Martin Kits, chef för näringpolitik och opinionsbildning, Svensk Handel Marcello Claure, vice ordförande, SheinIsabella Shumaker, Sonja Mardell, Emilia och Michelle Hruska, Stockholm

Episode metadata supplied by the publisher feed · Published May 17, 2024

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”Man vill ha lite billigt” – så har apparna Shein och Temu fångat unga

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