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Jun 25, 2025 17 min

Manipulation or Influence?

from Nonprofit Radio Show Hosted by Nancy Bacon and Sarah Brooks

Manipulation or influence? It’s a question that stops many nonprofit leaders from using some of the tools of marketing and persuasion. In this episode, Nancy and Sarah unpack why the fear of being manipulative holds us back, and how we can reframe influence as an ethical, mission-driven tool. They explore how strategies like storytelling, priming, and social proof aren’t tricks—they’re proven ways to help people care, give, and take action. Listen in as they unpack the difference between persuasion and manipulation, and share how using influence thoughtfully can help you lead with confidence, integrity, and purpose. Question to consider before listening: Have you ever stopped yourself from making an ask or sharing a story because you didn’t want to come across as manipulative? Enjoyed this episode? Share it with a friend. Want to request a topic? Email us at [email protected]. You can also follow us on these social media channels: Facebook: www.facebook.com/nonprofitradioshow Instagram: www.instagram.com/nonprofitradioshow Twitter: @smallnonprofits LinkedIn: www.linkedin.com/company/nonprofit-radio-show/ You got this.

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Manipulation or influence? It’s a question that stops many nonprofit leaders from using some of the tools of marketing and persuasion. In this episode, Nancy and Sarah unpack why the fear of being manipulative holds us back, and how we can reframe influence as an ethical, mission-driven tool. They explore how strategies like storytelling, priming, and social proof aren’t tricks—they’re proven ways to help people care, give, and take action. Listen in as they unpack the difference ...

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Manipulation or Influence?

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This episode was published on June 25, 2025.

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