Māori wisdom on periods you didn’t know you needed

What this episode covers

Michele Wilson (Tainui, Ngāti Paoa) is the founder and CEO of AWWA Period Care, a female-founded indigenous-owned business providing washable, reusable period underwear. While the business was born out of traditional Māori wisdom and practices surrounding ikura (periods), Michele did not grow up having an understanding of these. In this kōrero Michele talks about her journey to embrace and reclaim her Māori identity, and how this haerenga has given her a fresh perspective on her body and the actions she can take to awhi (support) herself, as well as a passion to advocate for wider-spread awareness on women's menstrual cycles. We also hear what she's teaching her own daughters about their periods, and of course, we chat perimenopause and menopause. Song credit: Korimako, Performed by Aro, Written by Emily Looker and Charles Looker and published by Songbroker. Support the show: https://greyareas.nz/support Learn more about your ad choices. Visit megaphone.fm/adchoices

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Frequently Asked Questions

How long is this episode of Grey Areas with Petra Bagust?

This episode is 55 minutes long.

When was this Grey Areas with Petra Bagust episode published?

This episode was published on May 31, 2023.

What is this episode about?

Michele Wilson (Tainui, Ngāti Paoa) is the founder and CEO of AWWA Period Care, a female-founded indigenous-owned business providing washable, reusable period underwear. While the business was born out of traditional Māori wisdom and practices...

Can I download this Grey Areas with Petra Bagust episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.