Mapping Consumer Behavior (061)

We discuss the crucial marketing step of mapping consumer behavior. Humans are interesting creatures, and we can't truly communicate with them through social media until we understand how they behave. Take some time to figure out your ideal avatar of a client and work backwards when executing content. Figure out what makes them tick, and it will be much easier to speak directly to them as well as solve their problems. Want to join the conversation? Join us on LinkedIn (follow Ryan Stark) , YouTube, or FB if you want to watch the show LIVE and ask us questions!