EPISODE · Jun 16, 2023 · 24 MIN
Mapping Intent & Conversion Rate to Create High ROI Content -- Thomas Johnson // We Buy Any Car
from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Thomas Johnson, SEO Manager at We Buy Any Car, discusses understanding query intent. It’s always challenging to get buy-in from stakeholders for SEO recommendations. But, what if there was a data-driven way to indicate future ROI on content pieces? Today, Thomas talks about understanding market intent and conversion rates to drive ROI. Show NotesConnect With: Thomas Johnson: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Thomas Johnson, SEO Manager at We Buy Any Car, talks about understanding market intent and conversion rates to drive ROI.
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Mapping Intent & Conversion Rate to Create High ROI Content -- Thomas Johnson // We Buy Any Car
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