EPISODE · Aug 4, 2020 · 1H 4M
Marc Siden: Lessons on life & leadership from Cloud Water CEO
from The POZCAST: Decoding Success with Adam Posner · host Adam Posner
2:06 - Introduction3:34 - Putting things into place4:53 - Why is CBD/ Cloud water so good?9:30 - First Conversation12:02 - Science behind Flavors13:56 - Brand Value20:10 - Educating the masses about CBD22:33 - Target Market24:05 - General Though Process in Consuming CBD25:28 - How do Consumers Perceive this brand? / Brand Experience28:45 - CBD and Alcohol31:04 - Lead Blindfold33:20 - Managing during Pandemic38:50 - Lessons Learned40:57 - Being Empathetic44:47 - Customer Retention48:25 - Evolution of the Product53:21 - The New Normal55:45 - Authenticity
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Marc Siden: Lessons on life & leadership from Cloud Water CEO My guest on episode 94 of #thePOZcast, Marc Siden is the CEO of Cloud Water Brands, an all-natural great tasting, CBD beverage. He is a seasoned marketing leader and Former Co-Founder/CEO of Onboard Informatics, a self-funded real estate technology company that pioneered the dissemination of online real estate data to companies like Zillow, Trulia, Chase Bank, Coldwell Banker, Realtor.com. His resume includes being a key advisor to successful companies like Klot, NabeWise and ScoutVentures. He also does some great philanthropy work with TORCH-A nonprofit organization that works with underserved NYC high school students, by exposing them to career path training via internships. He is also a founder/coach of Hockey in Harlem, nonprofit organization based in NYC, that works with inner city kids to promote education and work ethic through hockey. I am excited to talk to Marc about CBD, his career story, lessons on life and leadership and a whole lot more. For more, please visit www.thePOZcast.com If you enjoyed this episode, please leave a review: https://ratethispodcast.com/thepozcast
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Marc Siden: Lessons on life & leadership from Cloud Water CEO
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