March 12, 2026 - Financial Therapist Dr. Erika Rasure and Franchise Starter Dr. Tom DuFore episode artwork

EPISODE · Mar 12, 2026 · 53 MIN

March 12, 2026 - Financial Therapist Dr. Erika Rasure and Franchise Starter Dr. Tom DuFore

from School for Startups Radio · host Jim Beach

Erika Rasure – Chief Financial Wellness Advisor at Beyond Finance You can make all the money in the world, but if you don’t feel content or right with it from an emotional or mental perspective, you’ll never enjoy it. Dr. Erika Rasure, a former financial advisor and university professor turned financial therapist, has helped thousands of people approach their finances in more intentional, healthy ways. She serves as Chief Financial Wellness Advisor at Beyond Finance, where she meets weekly with hundreds of clients working their way out of debt and toward financial freedom. In addition to her work at Beyond Finance, Dr. Erika serves as Chair of the Research Board for the Financial Therapy Clinical Institute. She is a member of the Financial Review Boards for Investopedia, The Balance, VeryWell Family, and VeryWell Parents. Her insights and interviews have been featured in prestigious national outlets such as Barron’s, CNN, Forbes, Fox Business, MarketWatch, NBC News Now, USA Today, and Yahoo. Dr. Erika holds a doctorate in Personal Financial Planning from Kansas State University and is a Certified Deep Transformational Coach, an accreditation focused on changing patterns in actions and behaviors. She addresses holistic wellness in her work, incorporating the practice of yoga, as she is also a registered yoga teacher, into her comprehensive approach to financial therapy and financial wellness. Dr. Tom DuFore – Founder & CEO of Big Sky Franchise Team Franchising solves really critical problems for expansion, which is it costs money to open more locations and it takes time to hire staff and manage staff. Dr. Tom DuFore is the founder & CEO of Big Sky Franchise Team. He is an author, entreprenuer, franchise expert, and host of the “Multiply Your Success” podcast. Big Sky Franchise Team is an award-winning consulting firm specializing in helping growth-minded entrepreneurs franchise their business. Tom and Big Sky have advised more than 600 clients, including Jamba Juice, Two Men & A Truck, Matco Tools, and many others. Tom values building others up, whether it’s an owner looking to franchise their business or members of his team. His leadership focuses on treating people with respect, encouraging them to be their best, and always learning. He seeks to live out his company’s purpose to “Inspire and Foster Greatness” through its three core values: Win-Win Relationships, Professional Excellence, and Continuous Improvement. Tom has an undergraduate degree in business, an MBA, and a DBA. He is happily married with three wonderful children. In his free time, Tom enjoys coaching youth baseball, writing music, and listening to audio books.

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March 12, 2026 - Financial Therapist Dr. Erika Rasure and Franchise Starter Dr. Tom DuFore

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