March 2022’s Fresh Pulse

from Circana Unpacked Hosted by iriworldwide

Inflation is rising and shopper behavior is changing. Jonna Parker, principal of IRI's Fresh Center of Excellence, and Anne-Marie Roerink, president of 210 Analytics, discuss how inflation is showing up in grocery retail and offer some insight into how younger consumers are working to save money. Hint: they aren't turning to paper circulars the way older shoppers do.

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March 2022’s Fresh Pulse

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This episode is 30 minutes long.

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This episode was published on April 12, 2022.

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