Marco Marandiz, Founder, Drop Party

What does fandom look like now? For Drop Party, it's the emotional relationship between brands and fans. Founder Marco Marandiz has been obsessed with how we obsess and build his company to further deepen that bond. With partners like Will Smith, Patrick Mahomes and the Mars 2020 initiative, Drop Party is creating culture with some of the coolest experiences. We talk about how hurdles at a prior startup strengthened his resolve (and his relationships with investors), how he wants to bring back a bit of serendipity into the shopping experience and how crucial those first few hires are to building the right team. **This week's episode is brought to you by Athletic Greens. Athletic Greens is going to give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase. All you have to do is visit athleticgreens.com/changeup. Again, that isathleticgreens.com/changeup to take ownership over your health and pick up the ultimate daily nutritional insurance!**