Mark Asquith On Changing Your Core Business Model

Making the move from working one on one with clients, to running a "one to many" subscription business like a membership can be a daunting transition. It's one Mark Asquith made several years back, when he called time on his successful digital agency to focus entirely on his SAAS company. And it's a journey we've taken ourselves with The Membership Guys. In this episode of The Membership Guys Podcast, we discuss our respective journeys, and Mark shares an inside look into how he made the transition both from a practical sense as well as a mental one. It's a must-listen episode for anyone looking to make a similar switch in their business. Episode Summary: How many entrepreneurs create a "lifestyle prison" by following the wrong advice The practicalities of transitioning from agency owner to running a subscription business Key mindset changes you need to make in order to successful grow a community Why it's okay to keep things simple with your membership and not constantly chase the "next level"