Mark Organ on What It Takes to Be a Category Creator and His 3-Step Playbook

from Practical Pivots · host Steve Pockross

Hear why Mark prefers creating new playgrounds to building better mousetraps and learn about the three steps of successful category creation: discover, develop, and dominate.

Episode metadata supplied by the publisher feed · Published Dec 2, 2020

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Mark Organ on What It Takes to Be a Category Creator and His 3-Step Playbook

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