Mark Toia - Making His Own Rules

Mark Toia talks through step by step, how he became one of the most successful TV Commercial Directors in the world, constantly travelling the globe doing multimillion dollar ads.  Throughout his directing career, Mark has continued to be his own cinematographer initially on 35mm film and then making the transition to digital with RED.  He has now used that success to be able to make a feature film called "ROBOT 4" with total creative and technical control.