Mark Woodman of Mark Woodman Design

Stationery is this podcaster's favorite subject — but color comes in a close second! After all, color doesn't just shade our world, it elevates, deflates or defines a mood — and it can make or break any given design. If you have never heard an expert discuss how color trends are formed and evolve, get ready for a treat! I have had the pleasure of interviewing Mark Woodman of Mark Woodman Design + Color many times over the years for my publication's trend coverage — now I'm bringing his insights, garnered during a prestigious 40-plus-year career, here. In The Paper Fold episode 66, I hosted the brilliant Leatrice Eiseman, executive director of the Pantone Color Institute and the generator of every Pantone Color of the Year. I wanted to get Mark's thoughts on Pantone's Color of the Year 2026, Cloud Dancer, and its less than positive reception. Not only did he share those, but so many gems about the many ways that a color or color grouping comes into vogue, establishing this episode as must-listen for any design nerd. Learn more about your ad choices. Visit megaphone.fm/adchoices