Market and Operate a Profitable Motorsports Event with Heather Wilson Schiltz

Have you ever found out about an event after it already happened? Or heard someone say "I've never even heard of that" about an event that should have been packed? If you're hosting motorsports events, that is a visibility and marketing problem, and it's costing you money.In this episode, Crissy sits down with Heather Wilson Schiltz, CEO of High Gear Success and marketing and operations consultant for motorsports event organizers who host competition and recreational events. This is Heather's third appearance on the show, and she is bringing all the value no matter what type of event you host.Heather breaks down why so many motorsports events are struggling to survive, what the most common mistakes look like, and how her four-step framework helps event organizers build a sustainable, profitable, and memorable event brand.Connect with Heather Wilson Schiltz and High Gear Success:Website: https://highgearsuccess.comJoin the FREE Fuel for Thought virtual meetup for event organizers, registration link at https://highgearsuccess.com/fuel-for-thought-virtual-meetup/More about Heather Wilson Schiltz:Heather Wilson Schiltz is a motorsports marketing and operations consultant and the CEO of High Gear Success. She works with motorsports event organizers, racers and industry companies to elevate brand recognition, improve operations and increase revenue.The OMNI Method is a diversified visibility strategy built across social media, search and AI - designed for female entrepreneurs who want to be known, found and unforgettable without living online around the clock. If you are ready to build visibility that works harder than you do, learn more at https://thevisibleceo.com/omni Website: thevisibilityimpactshow.comBrand: thevisibleceo.com Instagram: instagram.com/itscrissyconner TikTok: tiktok.com/@crissyconner Facebook: facebook.com/crissyconner YouTube: youtube.com/@CrissyConner LinkedIn: linkedin.com/in/crissyconner