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EPISODE · Jan 8, 2026 · 25 MIN

Marketer Talk mit Jörg Holik

from marketerTALK · host marketing BÖRSE

Von der Telefon-Hotline zur smarten App: Wie die AOK ihre Kunden mit Omnichannel-Strategie, KI-Chatbots und innovativen Bonusprogrammen überzeugt – und warum kleine Schritte großes bewirken.

Episode metadata supplied by the publisher feed · Published Jan 8, 2026

What this episode covers

Von der Telefon-Hotline zur smarten App: Wie die AOK ihre Kunden mit Omnichannel-Strategie, KI-Chatbots und innovativen Bonusprogrammen überzeugt – und warum kleine Schritte großes bewirken.

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Marketer Talk mit Jörg Holik

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This episode is 25 minutes long.

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This episode was published on January 8, 2026.

What is this episode about?

Von der Telefon-Hotline zur smarten App: Wie die AOK ihre Kunden mit Omnichannel-Strategie, KI-Chatbots und innovativen Bonusprogrammen überzeugt – und warum kleine Schritte großes bewirken.

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