MARKETERS | Brooke Herron

Brooke is a growth and performance marketer who specializes in working with wine industry and consumer goods businesses. Particularly those who do most of their business online or that want to do more and better business through digital channels. She has been in the wine industry for close to 20 years and worked in DTC sales management and wholesale/import sales management before moving over to the digital online strategy side more recently. Brooke has worked with companies as: - International wine education and certification organizations (B2B and B2C) - Wine Importers with a DTC/Wine Club business model - Online wine clubs - Small to mid size wineries - Groups of wine bars and retailers (local chain) - Language Immersion Program Providers - Tour Companies with DTC wine sales and/or online wine club - Boutique Hotels and B&B's - B2B Software startups Brooke loves connecting people with businesses/brands/products/people that are a great fit for them and businesses with the right audiences. She offers strategies and implementation of those strategies to drive increased website visits, online and on-site sales, and brand awareness. This includes overall marketing strategy, email marketing strategy, online ad campaigns, content marketing strategy, and SEO content strategy. She looks at the big picture and long term when it comes to sales, marketing and brand building with educated decisions based upon previous experience in both the DTC side (DTC sales management) and the wholesale and import side of the industry.