EPISODE · Oct 16, 2024 · 42 MIN
Marketing 2.0: Community Events, Social Media, And Great Customer Service With Michael Urbina
from The Successful Lawyer Podcast · host Podgo
There is a saying that goes, “if you don’t do marketing, then terrible things happen.” This very much applies even to law firms. Being an attorney, you constantly have to market yourself to meet people in the business. Here to share how he got his feet in the marketing world, along with his journey to becoming a lawyer specializing in immigration law, is Michael Urbina—founder of The Urbina Law Firm. With a desire to do something different, Michael broke away from the traditional advertising of radios and newspapers and into the world of community events that soon turned online with social media and allowed for more word of mouth referrals. He then talks about the screening process when it comes to hiring people to work with, especially those in the virtual space, and getting to know potential clients. Michael also lets us in on how he set up his law firm—from producing video content down to creating his brand and logo. Join Michael in this conversation about pushing the envelope with your law business and learn some great tools that could help manage your productivity and efficiency. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Successful Lawyers Podcast Community today: thecpaforlawyers.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What this episode covers
There is a saying that goes, “if you don’t do marketing, then terrible things happen.” This very much applies even to law firms. Being an attorney, you constantly have to market yourself to meet people in the business. Here to share how he got his feet in the marketing world, along with his journey to becoming a lawyer specializing in immigration law, is Michael Urbina—founder of The Urbina Law Firm. With a desire to do something different, Michael broke away from the traditional advertising of radios and newspapers and into the world of community events that soon turned online with social media and allowed for more word of mouth referrals. He then talks about the screening process when it comes to hiring people to work with, especially those in the virtual space, and getting to know potential clients. Michael also lets us in on how he set up his law firm—from producing video content down to creating his brand and logo. Join Michael in this conversation about pushing the envelope with your law business and learn some great tools that could help manage your productivity and efficiency. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Successful Lawyers Podcast Community today: thecpaforlawyers.com
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Marketing 2.0: Community Events, Social Media, And Great Customer Service With Michael Urbina
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