EPISODE · Mar 29, 2015 · 32 MIN
Marketing: A Love Story
from HerBusiness
Bernadette Jiwa, author of Marketing: A Love Story is our guest. One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. Marketing is the way we communicate how our ideas translate to value for people in a marketplace. Listen to hear how to matter to your customers.
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This episode was published on March 29, 2015.
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